Bayer Used Underhanded Tactics in Order to Sell Yaz

Since the beginning, Yaz was marketed as the “pill that could do more.” More of what exactly? The pill came loaded to the brim with deadly side effects such as heart attacks, strokes, blood clots, gallbladder problems, loss of consciousness, increased blood pressure, and even anxiety. Of course, none of these were adequately mentioned by Bayer. Instead, the pill was touted as a cure all, supposedly a cure for acne, stress, cramping, you name it.
With the catch slogan of “beyond birth control,” Yaz was ready to dominate the birth control pill market, and make it’s way into the lives of thousands upon thousands of unsuspecting women.

Underhanded Tactics Lead to Lawsuits against Yaz

Fast forward a few years, and now those same thousands of unsuspecting women are suing Bayer for failing to clearly specify the Yaz side effects. Bayer knew that the drug Yaz contained risks, but never truly informed the public.
The problem is, even though lawsuits against Bayer are currently under way, for some parents they didn’t come soon enough.
Joan Cummins, mother of Michelle Cummins, watched her daughter pass away after having a pulmonary embolism caused by Yaz. Michelle, an 18 year old, was “completely healthy, at college, with the world at her fingertips.”
If Joan even had the slightest clue that Yaz could kill her child, she would never have let her daughter take the pill.

The FDA Takes Action

The FDA has since forced Bayer to stop running the most underhanded of it’s ads. However, Bayer still markets Yaz with full force even though a number of safer alternatives have been launched.
These safer alternatives do not include Beyaz, the new rebranding of Yaz with a folate additive. This additive is being marketed as having a healthy dose of vitamin B that every body needs. However, again Bayer is sidestepping the obvious truth, which is the fact that Beyaz has some of the same exact side effects as Yaz!
Clearly, one should take care when choosing what to put inside their own body.